Tips & Ideas

Does Prize Value Impact Conversion Rates?

Choosing the right incentive is crucial for your competition. It sounds obvious, but it’s surprising how many get it wrong, spending thousands on a single…

What Does SEM Even Mean?

When you first enter the world of digital marketing, you’re bombarded with acronym after acronym. From SEO, to KPIs, CTR and ROI, the marketer’s ability…

Drive Traffic With A Small Budget

Driving traffic to your campaigns can often present a bit of a hurdle for many marketers out there. Come to think of it, can anyone…

Why Use Social Platforms For Comps

We already know that social media is essential to our digital marketing campaigns. Take a moment to process this: approximately 70 million photos are shared…

How BIG is Mobile actually becoming?

At some point, we’ve all read, heard, or been told that mobile is going to be crucial to our digital strategies if it’s not already.…